There is a currency in business that has more value than dollars or Bitcoin. It’s relationship currency. As a business owner, marketplace, or ministry leader, you want to increase your relationship currency. Do this first with your team, next with your clients or donors and also with your prospects, people who fit the parameters of[…]
It’s the question on organizational leader’s mind. Marketing is coming at us from all sides, all hours of the day. Even as we sleep, our email inboxes are filling up with spam, advertisements and membership offers. Our phone is constantly alerting us to texts from salespeople trying to get their foot in the door of[…]
Back in 2015, B2B Content Marketing released their 2015 Benchmarks, Budgets and Trends—North America. The company surveyed more than 5,000 marketers in more than 100 different countries. The findings were published to help marketers around the world achieve “best in class” results. The five core strategies below will increase your visibility and generate both trust[…]
