How To Start Building An Author Brand Before Your Book is Published

Even before your book is published, it is possible to build an author brand that creates excitement and anticipation for your product. Experienced publishers will often insist on the importance of authors creating an emotional connection with readers before even they read the author’s work. Your readers should feel as if they know you without[…]

Two Things That Keep You From Go!

On Sunday, February 14th, Valentine’s Day, those who were not out to dinner with their loved ones were likely watching the “Great American Race,” the Daytona 500.  With any race, whenever there is a crash on the track, the yellow flag comes out, signaling to all the drivers that they must maintain their positions. They slow[…]

Reach More Readers Through Audiobooks

Americans’ appetite for audiobooks continues to grow with 2019 clocking in 16% industry growth in sales.  While we see growth globally in the audiobook market, we’re presenting data here focused on a US market. With 2021 off to the races, we present seven reasons based on research from the Audiobook Publishers Association (APA) on why independent authors[…]

The Power of Words

Some things stick to you…dog hair, for instance. Then there’s maple syrup, bad habits, or a good reputation. One of the most powerful, unseen things that often sticks to us is words. Words have the ability to speak life and death, to build up or tear down. Tell someone they will never amount to much or don’t have[…]

Improving Your Communication Ratio

My wife and I recently bought a new Chevrolet Traverse to replace the 14-year-old Hyundai she was driving.  Since that purchase, I find myself noticing all the other Traverses on the road. You’ve probably experienced the same thing. You buy a new car and suddenly start noticing all the other cars of the same make.[…]

Turn Off Your Edger

There’s no denying that our world has become more hectic, more “noisy.” We keep multiple to-do lists, constantly overbook, and take on too many projects. And lets’ be honest, we’ve become comfortable with that. With all this activity, lots get done. But some things suffer in the process. We don’t give ourselves adequate time to process, to think,[…]

Don’t Let Passion be an Excuse for Staying Stuck

We all want to work in the areas of our passion. consultants and coaches abound with insights and techniques to help you “discover your passion,” “live your passion,” “have more passion.” It’s appealing to think that you can spend your days working on all the things that feed your soul and energize you emotionally. Listen, I’m a[…]