Have you seen the TED Talk from Simon Sinek on why people buy? It’s an insightful call to evaluate and communicate the core beliefs that motivate you to do what you do. That’s right, the beliefs that motivate you to do what you do are the key to motivating people to buy what you do.[…]
Having worked with more than five traditional publishing houses in the publication of more than ten of my books, I decided to take the leap into the hybrid publishing model offered by HigherLife. I have been blown away by their service, their attention to detail, and their rapid response to questions … it will be hard to ever expect anything less. Likewise, the active role they took in the marketing and design of the book, from start to finish, has exceeded my expectations.
Laurie Beth Jones