The Key to Fixing Big Problems? – Think Small

This morning I read an email from a friend who is understandably concerned about the racial, political, social, and moral unrest and issues that divide us. Like so many of us, he has been watching various YouTube videos which present some aspect of the problem but offer little or no solutions. His email ended with, “So what are we[…]

Is Your Website a Decision-Making Machine?

Every business has a website, but each one varies in its level of effectiveness. Does your website look like someone took a boring, static, printed brochure and posted it online? The best websites promote action, creativity, and decision-making. You want your website to be interactive – not only to provide visitors with information but to compel[…]

Publishing in the New World – Part 2

You’ve made the decision to publish. You have your manuscript and are working to have it artfully and creatively crafted to distribute and sell. Perhaps you’re self-publishing or working with a publisher. Either way, you still need to have a plan, a strategy for getting your book into the hands of the readers you most[…]